Love Yourself Project

celebrating and empowering
communities around the world, spreading a message of
unconditional self-love

"It’s time to start washing our brain with a positive message instead of being brainwashed with philosophies that keep us small and limited."


To get involved contact: Michael Mut

To Donate:

Host Your Own Love Yourself Project

Love Yourself Project Materials can be downloaded here.

The History

Beginning Nov 19, 2010, the Love Yourself team took to the streets and subways of New York City greeting people with messages of kindness and love, distributing over 500 "Love Yourself" stickers and hand-folded hearts, and encouraged people to engage in a conversation about self-love. Since then, similar events have been held in Paris, Luxembourg, West Africa, Sarasota Florida, Buffalo NY, and Australia.

In spring 2011, the Project began working with children at The Earth School in NYC. Team members helped youngsters (ages 5-12) make origami hearts and facilitated discussions about what it means to ‘love yourself’. The origami hearts were featured in the “1,000 Hearts” Exhibition.

To create the “1,000 Hearts” exhibition, the team collected 1,000 hand-folded origami hearts from people all around the world. Participants wrote something they love about themselves and folded the paper into a heart. The hearts and messages were presented both visually and aurally. Messages from the project are being posted via Twitter every day for 1,000 days. They can be viewed on the Love Yourself Project’s Facebook page at:

To share about the project and invite people to join the Love Yourself team, The Love Yourself Project has participated in and hosted a wide variety of events such as: The Festival of New Ideas with The New Museum in NYC., block parties, dance parties at Panda nightclub in NYC, open-mic events at Culturefix, feeding the homeless, handing out stickers at Occupy Wall Street, educational events with Rush Arts Educational Program in Chelsea, Slyfest-The Good Neighborhood Project in Buffalo, NY, and a potluck dinner at Corridor Art Gallery in Brooklyn. Visit our newsletter here for a list of upcoming events.

With the help of others and our commitment to changing the way we think about ourselves, we invite you to create an event in your neighborhood and schools. Contact Michael Mut here, and visit

Image of Love Yourself T-Shirt at Michael Mut Project Space, Lower East Side, New York

To purchase, pick a size and add to cart, you will be taken to our PayPal page for payment. There you can change quantity and return to add more sizes if you wish.

Love Yourself Project on Facebook at:

Love Yourself Project videos on YouTube: